At Puffin, we believe cannabis is more than a purchase—it’s an experience. That’s why we’re proud to carry premium, curated small-batch brands like Cookies, known for quality, innovation and culture. Whether you’re new to cannabis or a connoisseur, understanding the story behind the brand helps you make informed choices and enjoy your experience to the fullest.

The Story Behind Cookies

Founded in 2010 by music-artist-turned-entrepreneur Berner (Gilbert Milam Jr.) and Bay Area cultivator Jai, Cookies started with a garage-grow mentality in San Francisco and evolved into one of the most globally recognized cannabis brands. Cookies+2Business Insider+2
Here are a few hallmarks of the Cookies brand:

• Over 70 proprietary cultivars and more than 2,000 products, spanning flower, vapes, edibles and more. Cookies Shop Retail+1

• Strong focus on genetics, pheno-hunting and a seed-to-sale mindset, meaning they control cultivation, production and branding. COOKIES+1

• Cultural impact: The brand merges cannabis, lifestyle, fashion and music—making it memorable beyond simply the product. Social Media Agency+1

• Commitment to authenticity, sustainability, and community impact. Cookies Shop Retail

When you pick up a Cookies product at Puffin, you’re not just buying flower or a cartridge—you’re connecting to a lineage of craft, culture, and quality.

What Makes Small-Batch & Craft Brands Special?

In an industry increasingly driven by scale and commoditization, true craft brands stand out. Here’s why:

• Genetics & Terpene Profiles: Craft brands frequently focus on unique phenotypes (the specific expression of a strain’s genetics) and flavor/terpene profiles that you won’t find everywhere.

• Limited Runs: Small-batch means less mass-production, more attention to detail—hand-selected buds, refined growing conditions, selective harvesting.

• Brand Story & Transparency: You’ll often find these brands proudly sharing their grow methods, lineage, ethos and even philanthropic efforts.

• Quality Assurance: While all regulated cannabis needs testing, craft brands often go above and beyond for packaging, lab results, freshness and overall presentation.

Why Puffin Chooses Cookies & Other Craft Partners

Here at Puffin, our goals are clear: offer you exceptional products, tell the story behind them, and ensure value and trust. Specifically:

• We select brands like Cookies that have proven quality, brand recognition, but also a dedication to craft.

• We ensure that the menu at Puffin is diversified—yes, we carry flagship brands, but we also support up-and-coming small-batch labels.

• We staff accordingly: Our team is trained to talk strain lineage, terpene effects and the brand story, so you’re empowered to choose what’s right for you.

Featured Products to Look For

When browsing our menu at Puffin, keep an eye out for hallmark Cookies strains and product types:

• Flower or bag-premium offerings under the Cookies label (e.g., signature phenotypes).

• Pre-rolls, cartridges, disposables under the brand.

• Specialty drops: limited-edition runs, collaborations, small-batch phenotype hunts.

• Other craft brand equivalents—our team can walk you through similar profiles if Cookies is sold out or you’d like to explore.

Tips for Getting the Most from Your Experience

• Ask about lineage: Curious which phenotype you’re getting? Ask for the strain’s parentage, terpene notes and expected effects.

• Check lab results: Even premium brands vary. Look for recent testing for cannabinoids, terpenes and residuals.

• Take your time: Craft products may command a premium, but they often offer a more nuanced experience—flavor, aroma, effect.

• Storage matters: Keep your product in a cool, dark place to preserve terpene integrity and freshness.

• Stay informed: New drops happen. Follow Puffin’s menu updates and brand-specific restocks so you don’t miss limited-batch runs.

Why This Matters for You

Whether you’re browsing for recreational enjoyment or mindful therapeutic use, knowing brand background helps you:

• Make more confident purchasing decisions.

• Recognize when you’re paying for just a name vs. paying for craft, quality & story.

• Understand the value of premium brands and when a good value is just as good.

• Experience cannabis not just as product, but as part of a culture and community.