Every March, Women’s History Month gives us a chance to recognize the achievements of women who have shaped industries, communities, and culture. At the same time, it’s an opportunity to highlight the women who are making an impact right now—especially in industries where leadership hasn’t always been equally represented.

The cannabis industry is evolving rapidly, and women are helping lead the way. From founders and cultivators to scientists and entrepreneurs, women are redefining what modern cannabis brands look like.

At Puffin Store NJ, we’re proud to carry products from innovative cannabis brands—including those founded or led by women who are pushing the industry forward.

If you’re visiting our dispensary in New Brunswick or browsing our online menu, here’s a closer look at how women are shaping the cannabis world and the brands helping move the industry toward a more inclusive future.

Women in Cannabis: Breaking Barriers in a Growing Industry

Although cannabis has a long cultural history, the legal cannabis industry is still relatively new. That means there’s an opportunity to build something different—an industry where diversity, inclusion, and representation are part of the foundation.

Organizations like Women Grow have been instrumental in supporting women entrepreneurs, working to connect, educate, and empower women across the cannabis business landscape. Since its founding in 2014, the organization has helped promote female leadership and encourage the development of women-owned cannabis companies.

Women across the country are now launching cannabis brands that focus on:

  • Wellness and intentional consumption

  • Sustainable cultivation practices

  • Community empowerment

  • Inclusive cannabis culture

For dispensaries like Puffin, supporting these brands means helping amplify voices that are shaping the future of cannabis.

Women-Owned and Women-Led Cannabis Brands Making an Impact

While the cannabis industry is still working toward equal representation, several women-founded brands are gaining national recognition for their creativity, quality, and advocacy.

Miss Grass

One of the most influential women-led brands in the cannabis space today is Miss Grass, co-founded by entrepreneurs Kate Miller and Anna Duckworth. What started as a digital cannabis community and education platform has grown into a nationally recognized brand focused on transparency, quality, and modern cannabis culture. Miss Grass was created to make cannabis more approachable by prioritizing education, thoughtful product curation, and open conversations around responsible consumption.

Beyond offering premium cannabis products, Miss Grass has become known for reshaping how people experience and learn about cannabis. The brand emphasizes empowerment, wellness, and community—helping remove stigma while encouraging consumers to explore cannabis in a more informed and intentional way.

Flower by Edie Parker

Another influential women-led brand is Flower by Edie Parker, founded by fashion entrepreneur Brett Heyman. The brand merges luxury design and cannabis culture, bringing stylish packaging and premium products into the mainstream cannabis space.

Flower by Edie Parker demonstrates how cannabis brands can blend lifestyle, design, and culture while creating products that appeal to a broader audience.

Canna Style

Another standout women-founded brand in the cannabis space is Canna Style, a cannabis accessories company created by entrepreneur Amanda Assaraf. Canna Style was built around the idea that cannabis accessories should be just as stylish and expressive as any other lifestyle product. The brand quickly gained popularity for its colorful, playful designs that bring personality and creativity into the cannabis experience.

Rather than traditional or generic smoking accessories, Canna Style offers thoughtfully designed pieces that celebrate individuality, modern aesthetics, and self-expression. The brand has helped shift the perception of cannabis accessories by making them feel approachable, fun, and design-forward—appealing to a new generation of consumers who see cannabis as part of a broader lifestyle and culture.

Why Supporting Women-Owned Cannabis Brands Matters

Supporting women-owned brands isn’t just about celebrating individual success stories—it’s about helping shape a more balanced and equitable industry.

Historically, cannabis prohibition disproportionately impacted women and communities of color. As legalization spreads, many entrepreneurs are working to rebuild the industry in a way that creates opportunity for those who were previously excluded.

Women-owned cannabis brands often emphasize:

  • Community involvement and advocacy

  • Education about cannabis and wellness

  • Thoughtful product development

  • Ethical and sustainable practices

For consumers, choosing products from these brands is one way to support the broader movement toward diversity in cannabis.

Discover Women-Led Cannabis Brands at Puffin Store NJ

Located in the heart of downtown New Brunswick, Puffin Store NJ is committed to offering a wide range of cannabis products—from flower and pre-rolls to concentrates and edibles—sourced from trusted cultivators and innovative brands.

Our team carefully curates the menu to ensure customers have access to:

  • Premium cannabis products

  • Emerging and independent brands

  • Diverse product options for every experience level

Whether you’re exploring cannabis for the first time or searching for your favorite product, our knowledgeable staff is always happy to guide you through the menu and help you discover something new.

You can browse our full selection anytime through our online menu or stop by our New Brunswick dispensary to see what’s currently available.

Celebrating Women’s History Month with Puffin

Women’s History Month is about honoring the past while supporting the leaders shaping the future. In cannabis, women are driving innovation, advocating for fairness, and creating brands that represent the diversity of the communities they serve.

At Puffin, we’re proud to spotlight these entrepreneurs and the brands they’ve built.

If you’re looking to celebrate Women’s History Month in a meaningful way, consider supporting the women who are redefining cannabis—one brand, one product, and one story at a time.


Visit Puffin Store NJ
382 George Street
New Brunswick, NJ

Browse our menu online or stop by the shop to explore the latest drops, discover new brands, and support the evolving cannabis community.